Directed by

Fernando J. Peralvo

Production

Open House Studio

Director’s Agency

Belledenuit



Notes

"The Cloud of Colours" – Weekend Max Mara

Set against the backdrop of Entre Pinos by Taller Héctor Barroso in the State of Mexico, this campaign seamlessly merges fashion with architecture. The collection comes to life within a landscape of five homes, each composed of six volumes that elegantly integrate with the natural surroundings, preserving the existing trees and enhancing the beauty of the environment.

Through masterful use of light and space, the director captures the essence of the brand, translating architectural harmony into a visual narrative that elevates the collection.

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